{"id":43119,"date":"2021-09-21T00:42:27","date_gmt":"2021-09-21T00:42:27","guid":{"rendered":"http:\/\/asiallians.com\/zh-hant\/?p=43119"},"modified":"2021-09-24T12:37:49","modified_gmt":"2021-09-24T12:37:49","slug":"fdi-stricter-rules-implemented-illegal-ads-medical-aesthetics-products","status":"publish","type":"post","link":"https:\/\/asiallians.com\/zh-hant\/fdi-stricter-rules-implemented-illegal-ads-medical-aesthetics-products\/","title":{"rendered":"FDI: Stricter Rules to Be Implemented on Illegal Ads for Medical Aesthetics Products"},"content":{"rendered":"<p>[vc_row row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;full_width&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;left&#8221; background_image_as_pattern=&#8221;without_pattern&#8221; padding_top=&#8221;50&#8243; css_animation=&#8221;&#8221;][vc_column][vc_column_text]<\/p>\n<h3>I. Legal News:<\/h3>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;full_width&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;center&#8221; background_image_as_pattern=&#8221;without_pattern&#8221; padding_top=&#8221;50&#8243; padding_bottom=&#8221;50&#8243; css_animation=&#8221;&#8221;][vc_column css=&#8221;.vc_custom_1517373139965{background-image: url(http:\/\/asiallians.com\/wp-content\/uploads\/2018\/01\/Picture1.png?id=18554) !important;}&#8221;][vc_empty_space][vc_column_text]<strong><span style=\"color: #ffffff; font-size: 20px;\">FDI: Stricter Rules to Be Implemented on Illegal Ads for Medical Aesthetics Products<\/span><\/strong>[\/vc_column_text][vc_empty_space height=&#8221;70px&#8221;][\/vc_column][\/vc_row][vc_row row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;full_width&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;left&#8221; background_image_as_pattern=&#8221;without_pattern&#8221; css_animation=&#8221;&#8221;][vc_column][vc_column_text]<\/p>\n<p class=\"p1\"><span class=\"s1\">The State Administration for Market Regulation has recently released the Guidelines for Law Enforcement regarding Advertising in the Medical Aesthetics Sector<\/span><span class=\"s2\"><sup>1<\/sup><\/span><span class=\"s1\"> (The Draft for Comment), which will focus on addressing those Ads problems that pose great harm and have attracted a lot of public complaints (the \u201cDraft\u201d).<\/span><\/p>\n<p class=\"p1\"><span class=\"s1\"><b>(1) Ads for medical aesthetics products shall not create &#8220;anxiety over one&#8217;s looks&#8221;<\/b><\/span><span class=\"s2\"><sup>2<\/sup><\/span><\/p>\n<p class=\"p1\"><span class=\"s1\">The Draft lists ten circumstances that Ads for Medical Aesthetics shall not contain. One of the major circumstances to be forbidden is \u201cAds for creating anxiety over one&#8217;s looks&#8221;. It means that Ads shall not improperly link a person&#8217;s poor looks with negative factors to judge the person as incompetent, lazy, poor etc., or improperly link a person&#8217;s good looks with positive factors to judge the person as high functioning, hardworking, successful, etc.<\/span><\/p>\n<p class=\"p1\"><span class=\"s1\"><b>(2) Relevant license and certificate must be obtained before publishing ADs<\/b><\/span><span class=\"s2\"><sup>3<\/sup><\/span><\/p>\n<p class=\"p1\"><span class=\"s1\">The Draft also provides that, to publish ads for medical aesthetics products, medical institutions must obtain the License for Practicing of Medical Institutions, as well as an advertisement review certificate.<\/span><\/p>\n<p class=\"p1\"><span class=\"s1\"><b>(3) Circumstances involving &#8220;doctors&#8221; in ads for medical aesthetics products<\/b><\/span><span class=\"s2\"><sup>4<\/sup><\/span><\/p>\n<p class=\"p1\"><span class=\"s1\">For a person who does not have a registered doctor\u2019s license, if in an ad he was introduced as a doctor, or he\/she wears a doctor\u2019s cloth, such ad shall be deemed as illegal.<\/span><\/p>\n<p class=\"p1\"><span class=\"s1\">The Draft requires that market regulation authorities at all levels should supervise network platforms to establish a sound internal review mechanism to block illegal ads for medical aesthetics products when they publish ads and provide Internet information services. Any network platform operator who fails to perform its responsibilities will be investigated and severely dealt with by market regulation authorities.<\/span><\/p>\n<p class=\"p2\"><span class=\"s3\">(<a href=\"http:\/\/www.samr.gov.cn\/hd\/zjdc\/202108\/t20210827_334129.html\"><span class=\"s4\">http:\/\/www.samr.gov.cn\/hd\/zjdc\/202108\/t20210827_334129.html<\/span><\/a>)<\/span><\/p>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;full_width&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;left&#8221; background_image_as_pattern=&#8221;without_pattern&#8221; padding_top=&#8221;50&#8243; css_animation=&#8221;&#8221;][vc_column][vc_column_text]<\/p>\n<h3>II. Case:<\/h3>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;full_width&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;center&#8221; background_image_as_pattern=&#8221;without_pattern&#8221; padding_top=&#8221;50&#8243; padding_bottom=&#8221;50&#8243; css_animation=&#8221;&#8221;][vc_column css=&#8221;.vc_custom_1517373139965{background-image: url(http:\/\/asiallians.com\/wp-content\/uploads\/2018\/01\/Picture1.png?id=18554) !important;}&#8221;][vc_empty_space][vc_column_text]<strong><span style=\"color: #ffffff; font-size: 20px;\">IP Infringement: AMR imposes Administrative Fine on Schneider Counterfeits<\/span><\/strong>[\/vc_column_text][vc_empty_space height=&#8221;70px&#8221;][\/vc_column][\/vc_row][vc_row row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;full_width&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;left&#8221; background_image_as_pattern=&#8221;without_pattern&#8221; css_animation=&#8221;&#8221;][vc_column][vc_column_text]<\/p>\n<p class=\"p1\"><span class=\"s1\">Recently, Administration for Market Regulation in Wuxi Jiangyin District (\u201cWuxi AMR\u201d) imposed an administrative fine amounting to RMB 210,000 yuan on a Chinese mechanical equipment installation company who sold Schneider counterfeits (the \u201dInfringer\u201d).<\/span><\/p>\n<p class=\"p1\"><span class=\"s1\">The Infringer tried to sell the circuit breakers which had similar logo with a registered trademark of \u201cSchneider\u201d without being licensed by Schneider Electric SA. When going on site for investigation, Wuxi AMR found that among the circuit breakers, 251 &#8220;Schneider&#8221; circuit breakers had been installed already and remaining 4,746 of them were still stored in the warehouse. The total value of the counterfeits was RMB 348,970. However, since the infringer had not been paid yet, there is no illegal revenue yet.<\/span><\/p>\n<p class=\"p1\"><span class=\"s1\"><b>Legal grounds of this case:<\/b><\/span><\/p>\n<p class=\"p1\"><span class=\"s1\">(1) Article 57 (3) of PRC Trademark Law<\/span><\/p>\n<p class=\"p1\"><span class=\"s1\">Selling goods that infringe on the exclusive right of trademark owner to the use of a registered trademark shall constitute a <b>trademark infringement<\/b>.<\/span><\/p>\n<p class=\"p1\"><span class=\"s1\">(2) Article 60 of PRC Trademark Law<\/span><\/p>\n<p class=\"p1\"><span class=\"s1\">A <b>trademark infringement dispute<\/b> prescribed in article 57 of the Trademark Law shall be settled by the parties concerned through consultation. If the parties concerned are unwilling to engage in consultation or a consultation has failed, the trademark registrant or an interested party may bring a lawsuit to court or <b>request the relevant AMR to address the dispute<\/b>.<\/span><\/p>\n<p class=\"p1\"><span class=\"s1\">Once the trademark infringement is confirmed by AMR, relevant AMR shall order the infringer to cease the infringement, confiscate and destroy the counterfeits as well as impose administrative fines based on the illegal revenue obtained by the infringer:<\/span><\/p>\n<p>[\/vc_column_text][vc_empty_space][vc_single_image image=&#8221;43116&#8243; img_size=&#8221;full&#8221; qode_css_animation=&#8221;&#8221;][vc_empty_space][vc_column_text]<\/p>\n<p class=\"p1\"><span class=\"s1\"><b>Wuxi AMR decided that:<\/b><\/span><\/p>\n<p class=\"p1\"><span class=\"s1\"><b>(1)<\/b> The infringer should be fined RMB 210,000.<\/span><\/p>\n<p class=\"p1\"><span class=\"s1\"><b>(2)<\/b> 4,997 infringing products should be confiscated.<\/span><\/p>\n<p class=\"p1\"><span class=\"s1\">From this case, it is noteworthy that for a potential trademark infringement dispute, if there is no illegal revenue obtained by the infringer, the trademark owner, in addition to filing a litigation at court, can also request relevant AMR to handle the dispute.<\/span><\/p>\n<p class=\"p2\"><span class=\"s2\">(<a href=\"http:\/\/scjgj.wuxi.gov.cn\/doc\/2021\/02\/24\/3202812.shtml\"><span class=\"s3\">http:\/\/scjgj.wuxi.gov.cn\/doc\/2021\/02\/24\/3202812.shtml<\/span><\/a>)<\/span><\/p>\n<p class=\"p1\"><span class=\"s1\">As always, Asiallians remains at your service and our teams are currently mobilized in all our offices in Mainland China, Hong Kong and Taipei.<\/span><\/p>\n<p class=\"p3\"><span class=\"s1\">\u00a0<\/span><\/p>\n<p class=\"p3\"><span class=\"s4\">1.<\/span><span class=\"s1\"> Guidelines for Law Enforcement regarding Advertising in the Medical Aesthetics Sector\uff08\u5e02\u573a\u76d1\u7ba1\u603b\u5c40\u5173\u4e8e\u5f81\u6c42\u300a\u533b\u7597\u7f8e\u5bb9\u5e7f\u544a\u6267\u6cd5\u6307\u5357\uff08\u5f81\u6c42\u610f\u89c1\u7a3f\uff09\u300b\u610f\u89c1\u7684\u516c\u544a\uff09 2021-08-27<\/span><\/p>\n<p class=\"p3\"><span class=\"s4\">2.<\/span><span class=\"s1\"> Article 5 of the Draft<\/span><\/p>\n<p class=\"p3\"><span class=\"s4\">3.<\/span><span class=\"s1\"> Article 3 of the Draft<\/span><\/p>\n<p class=\"p3\"><span class=\"s4\">4.<\/span><span class=\"s1\"> Article 8 of the Draft<\/span><\/p>\n<p>&nbsp;<\/p>\n<hr \/>\n<p style=\"text-align: center;\">Feel free to contact <a href=\"mailto:asiallians@asiallians.com\" target=\"_blank\"><strong>asiallians@asiallians.com<\/strong><\/a> for more information.<\/p>\n<p>[\/vc_column_text][\/vc_column][\/vc_row]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>On November 11th, 2015, the sales volume of Taobao (a B2C platform owned by Alibaba Group) reached CNY 91.2 billion (around 14 billion USD), with around 680 million online deals completed and the packages delivered all across the country.<\/p>\n","protected":false},"author":5,"featured_media":23743,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[175],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v17.8 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<meta name=\"description\" content=\"The FSC released new MLP 2018~2020 for Corporate Governance; 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